I love Fairway Market, located in an old wharf building in Red Hook. Coffee roasted on premises, artisanal cheeses and specialty imports, an outdoor café and a fantastic waterfront view…it's great!
Pop ‘n Fresh Environments
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Pop-up stores, restaurants, museums, even hair salons—they may be ephemeral, but they’re certainly delivering memorable experiences. What are the secrets to creating a successful pop-up environment, and where is this trend headed?
We’ll hear some success stories—Sephora’s scent museum, Brooklyn’s own Dekalb Market, and West Elm’s take on the pop-up—at the 2012 SEGD Conference June 7-9 in Brooklyn & Manhattan. Anthropologist and Culturematic author Grant McCracken will moderate a panel including filmmaker and creative director Matt Checkowski of The Department of the 4th Dimension, Eldon Scott of Dekalb Market, and Vanessa Holden of West Elm.
